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Playing to Win: How Strategy Really Works
Dro on August 13th, 2019
5/10
宝洁制胜战略
结合玉兰油,牙膏,浓缩洗洁精各种案例,展示了保洁的几个重要时期。宝洁转型战略的决策环节,先发散,再聚焦,最后收敛。
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A. G. Lafley
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Roger L. Martin
November 2024
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